ADA and Opptra partner to bring Hasbro and other powerhouse global consumer brands to Asia's ecommerce market
Published on: Oct. 10, 2025, 3 p.m. | Source: The Tribune
Singapore, October 10: ADA, the leading independent Data and AI company and Asia's largest integrated digital commerce player, has partnered with Opptra, a global commerce company enabling the expansion of leading consumer brands into Asia. The strategic collaboration has already brought Hasbro, one of the world's most iconic toy and entertainment brands, into Southeast Asia's fast- growing ecommerce market, with many more global powerhouse brands soon to follow, accelerating their digital-first growth across the region.