AI Revolution in NBA: Automated Calls and New Sponsorships
Published on: May 28, 2026, 10:30 a.m. | Source: Devdiscourse
The NBA plans to automate specific game calls using AI technology, similar to that in tennis, to expedite matches. Gucci is set to sponsor Alpine's F1 team from 2027, replacing its existing color scheme. With simultaneous sports events occurring, NJ Transit prioritizes World Cup transit over NBA Finals transport.
