ReferIndia News Ananta Capital acquires majority stake in Phitku in Rs 100 crore deal

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Ananta Capital acquires majority stake in Phitku in Rs 100 crore deal

Published on: July 1, 2026, 10:05 a.m. | Source: Moneycontrol

The transaction values the 14-month-old personal care startup at around Rs 200 crore and comes as investor interest in profitable, digital-first consumer brands continues to gather pace.

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