"FIFA acts as anchor IP for our entire sports portfolio": Unite8 Sports chief Bavesh Janavlekar
Published on: June 9, 2026, 6:53 p.m. | Source: The Tribune
FIFA will serve as the anchor intellectual property (IP) around which ZEE5 and Unite8 Sports plan to build a sports portfolio, helping the platform strengthen its position in India's sports market and deepen engagement with younger, digital-first audiences, according to Bavesh Janavlekar, Chief Business Officer, Unite8 Sports, ZEE Entertainment Enterprises.
