‘Shut down the business’: US company faces backlash over ‘earth usage fee’ on online orders
Published on: April 9, 2026, 2:07 a.m. | Source: Livemint
Outdoor brand Patagonia is facing online backlash after introducing an “earth usage fee” on orders in China. While the company says the move aims to reduce carbon emissions from high return rates, many users have slammed it as shifting responsibility onto customers.
